2014, Dubai, UAE
Asim Al Qassim founder of the ANFAS brand, is the UAE’s first certified perfumer.
An architect, passionate about art and music, he wanted to create this line of fragrances drawing on his deep sense of aesthetics to pay homage to smells with an unmistakable signature of a visionary style linked to traditions and details.
A world of gentle and intense fragrances where fresh, fruity and woody notes give life to scents that are perhaps unusual for one’s concept of Arabian essences.
Arabian culture is praised the world over for its hospitality and generosity.
It originated in the desert but has spread to every Arab household, every village, every town and every country
From the moment you cross the threshold, you are immersed in fragrance. From the bakhoor to the smell of hot coffee, or simply the smell of history that the walls lay bare.
Every house has a specific scent, and with each scent a new experience begins, an experience that will mark your memory forever.
This memory can only be awakened through this magical composition of this specific scent….
This is what ‘Anfas’ promises to make you experience with its fantastic fragrances.
